In addition, tangible infrastructural improvement and security of online transactions also plays a key role in enhancing the satisfaction level of the customer on their service provider. Online banking service providers shall strive to offer reliable and assured services to their customers. The results of this study uncover several practical implications. Bearing in mind that online service quality has a substantial room for improvement in Pakistan Results of correlation and regression analysis portray that reliability, assurance of service, tangibles and transactions security have significant positive relationship with online service quality. ![]() Data was collected through questionnaire from 100 respondents belonging to diverse professional backgrounds. The study is aimed at examining the dimensions of online service quality that affect the customer satisfaction.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |